For venue operators
Frequently asked questions
31 answers on registration, deals, reservations, pricing, and the Pro layer. Click a question to open the answer.
Account and onboarding
How do I register my venue?
Open dashboard.indezon.app, click Sign in, and choose Apple or Google. Next, hit "Add venue" and fill in the name, address, and coordinates. Your venue lands in "pending" status while we verify it exists and that you are the rightful operator. That usually takes one business day. Once your venue is "active" it appears in the app and accepts reservations. The onboarding wizard pops up the first time you sign in and walks you through the opening questions.
My venue is already in the app. How do I claim it?
Search for your venue in the app or on dashboard.indezon.app. On the venue page, you will see "Claim this venue". Fill in your business name, contact email, and a short motivation. We link the request to the Clerk account you are signed into. A moderator reviews the claim, typically within one business day. While you wait, you can view the venue but not save changes or accept reservations. Once approved, the venue shows up under "My venues" with full access to reservations, deals, and the profile. If another claim is already pending, we surface that and you can reach out via support@indezon.app.
How long does onboarding take?
The wizard itself takes five minutes: three short questions plus optionally drawing your terrace polygon. After that you are production-ready. Genuinely completing the profile (uploading photos, day-by-day opening hours, configuring smart-rules) adds fifteen to thirty minutes which you can do at your own pace. The profile-completeness score in your cockpit shows how far along you are.
Can I give staff access to my account?
The schema already supports multiple users per venue with distinct roles (owner, manager, viewer). The UI to invite them from the dashboard is on the roadmap and ships soon. Until then, multiple staff can share the owner account if you handle credentials responsibly together. For urgent cases reach out to support@indezon.app and we can add a second owner manually.
Pricing and billing
What does indezon cost for venue operators?
We use three sponsorship tiers: Starter (€29/month), Growth (€69/month), and Pro (€130/month). On top of that, we charge €0.50 per confirmed booking. Pro gets a discount on the booking-fee. There is no cap on venues per account; pricing is per venue. You can cancel monthly; an annual contract drops the price by about 10 percent. Coach Pro and Lead Intelligence are separate add-ons (see B2).
What is included in Starter, Growth, and Pro?
Starter gives you an active listing, reservations, basic deals, and one photo. Growth adds a sponsored boost in the feed (higher ranking on sunny days), ten photos, push campaigns (four per month), and a discount on the booking fee. Pro gives you everything plus unlimited photos, unlimited push campaigns, priority support, the Coach Pro panel with weekly tips, and access to Lead Intelligence insights. Coach Pro (€19/month) and Lead Intelligence (€29/month) are also available as add-ons on top of Starter or Growth if you want to keep your tier but unlock one specific feature.
How does the €0.50 per confirmed booking fee work?
Each time a guest places a reservation via the app and you confirm it within the 30-minute window, we record a booking-event in Stripe. The event is added to your monthly invoice at €0.50 per piece (Starter and Growth) or €0.375 per piece (Pro). If a guest cancels within 24 hours of confirmation, we reverse the fee. Reservations you decline or that auto-expire (no reply within 30 minutes) do not count. You can see the running total in the Billing panel.
How do I cancel my subscription?
Open dashboard.indezon.app, pick your venue, and head to the Billing panel. Under "Subscription" there is a "Cancel" button. For monthly subscriptions, your tier remains active until the end of the current billing period and then drops to a free listing (no sponsored boost, no deals, still visible to guests). Any outstanding booking fees from that final period are still invoiced. If you have an annual contract and want to stop mid-cycle, contact billing@indezon.app for pro-rata handling.
What if a booking is cancelled after the fact? Do I get the fee back?
Yes, within 24 hours of confirmation. If a guest cancels via the app, or you cancel the booking manually within that window, we automatically reverse the €0.50 fee in the next billing cycle. Later cancellations or no-shows do not get reversed because the table was held.
Reservations
How do I accept a reservation?
In the mobile app, incoming requests live on the Reservations tab or via the hero action on Today. Swipe right to confirm, left to decline. The dashboard has the same flow under Reservations with explicit buttons. The guest gets an immediate push notification and a confirmation email with a QR code. To avoid confusion, confirm within 30 minutes or the request auto-declines (see C2).
What happens if I do not reply within 30 minutes?
The reservation expires automatically and the guest is notified you were not reachable. We use this short window because sun-driven plans are often last-minute and guests should not wait long. You get push notifications 15 minutes before auto-decline as a warning. If you reply later, the guest has to make a fresh request (the old one no longer allows state transitions). Tip: enable push notifications in the mobile app under Settings, that is where this risk is highest.
Can a guest cancel their reservation?
Yes, up to one hour before the reserved time via the app. You receive an immediate push notification and email. The booking fee is reversed provided the cancellation happens within 24 hours of confirmation (see B5). Later cancellations still count because the table was held.
How do I mark a guest as arrived?
On confirmation the guest receives a QR code in the app. On arrival you scan it via the Scan tab in your owner cockpit. The reservation jumps to "arrived" status and the table becomes available for re-scheduling. You can also mark arrival manually via the reservation detail page if the guest cannot find their QR, using a "Mark arrived" button. Both methods record the same event in your later analytics.
What do I do about a no-show?
Open the reservation in your dashboard or mobile app and choose "Mark as no-show". The booking stays in your history for analytics, and the booking fee is not reversed (the table was held). The guest is not automatically penalised, but the event is fed into our fraud detection if one guest racks up multiple no-shows across venues. The guest is not notified; this is internal data.
Deals
How do I create a deal and how long does it run?
In the mobile app, open the Deal tab in your owner cockpit and pick a preset (Coffee, €5 off, Lemonade, Bitterballen) or the "Next hour" quick-action. You can adjust the validity up to a maximum of 24 hours per deal. The dashboard has a freer editor where you set title, discount, runtime, and max redemptions yourself. A deal is live the moment you tap "Activate"; nearby guests see it in the feed and on your venue page. You can stop it any time via the STOP button. Only one active deal per venue at a time.
Which deal types work best?
Short, sharp deals beat vague ones. "Free coffee with reservation" pulls three to four times as many claims as "€2 off after 17:00". Concrete items (a specific wine, a specific bar snack) outperform generic "10% off". The preset grid in the app is built around that. Sunny hours (12:00-18:00) drive the strongest deal traffic because the sun-feed audience is actively looking for a spontaneous terrace. Evening deals face more competition from events. Free-form deals via the dashboard (e.g. "Early-bird menu €20 until 18:00") work well for targeted audiences you can reach via a push campaign. Avoid alcohol-only discounts because legal restrictions apply (see D3).
What are the rules around alcohol deals?
In the Netherlands it is legally forbidden to offer alcoholic drinks at more than 40% discount (Alcoholwet, article 2c). That applies both to happy-hour-style promotions and to package deals where a bottle of wine is heavily discounted. Our deal creator therefore rejects discounts above 40% on deals we recognise as alcohol-related (keywords in title or description). In Amsterdam, specific rules also apply for alcohol promotion at certain times and in certain neighbourhoods. Indezon warns you when a deal falls within such a zone, but the responsibility for compliance ultimately sits with you as licence holder. If in doubt, check your municipal licence or the FNH guidelines.
Can a guest claim a deal without a reservation?
Yes, guests see your deal in the feed and can walk in directly with the claim QR. When they reserve during the deal window, the claim is automatically linked to that booking so you can see in the cockpit which bookings came in via the deal (a "🎟" pill appears on the reservation). Walk-in claims can be scanned via the same Scan tab. A guest can only claim the same deal once per day, which prevents abuse.
What is the difference between a deal and a sponsored slot?
A deal is a temporary offer guests can claim (free coffee, discount on the bill). A sponsored slot is a paid boost of your venue in the feed order, independent of whether you have a deal. Sponsored is included in Growth and Pro tiers and ensures you rank higher in the Sun-feed when sun conditions favour your venue. You can do both: a sponsored Growth venue that also has an active deal gets the top spot (deal + sponsor = top tier).
Push notifications and marketing
How do I send a push notification to my fans?
In the dashboard, open the Push Campaigns panel under your venue. Pick an audience (favourites, prior bookers, or both), write a short title and body, and optionally add a deeplink to a specific deal or event. Friday afternoon at 16:00 and Saturday morning at 10:00 perform best, with open-rates around 18%. Creation takes two minutes. The campaign starts in "draft" and ships at the moment you set (or immediately if you choose so). You can see realtime tap counts.
Which guests see my pushes?
Only guests who explicitly opted in to receive push notifications from your venue by favouriting it or subscribing to your deal alerts. Anonymous users without an account do not see your pushes. Guests can unsubscribe at any time, both per venue and globally for all indezon marketing. We respect quiet hours (22:00-08:00 in the guest's timezone) and unsubscribes, and follow the GDPR rules for marketing consent.
What are the monthly limits?
Starter does not include push campaigns (only automatic notifications such as deal alerts to favourites). Growth includes four pushes per month. Pro is unlimited, with a fair-use cap of one push per day per venue to prevent guest opt-outs. Pushes to guests with an active reservation (confirmation, reminder) do not count against this quota because they are transactional.
Profile and data quality
How do I upload photos?
In the dashboard, go to Profile under your venue and click "Add photo". You can upload images up to 5 MB (JPG or PNG). We store them encrypted on Cloudinary and serve them optimised for mobile + web. The number of photos is tier-dependent: Starter one, Growth ten, Pro unlimited. The first photo you upload automatically becomes your cover image; you can reorder later via drag-and-drop. Tip: a photo of the terrace itself in bright light (not the interior) performs best in the feed.
How do I update opening hours?
The Profile panel in the dashboard has a weekly schedule where you set open and close times per day. For venues with multiple opening blocks (e.g. lunch + dinner) you can specify two blocks per day. Changes take effect immediately in the Sun-feed and on the venue page. For exceptions like public holidays or events, you can add an "override" that overrides the weekly schedule. We show "Open from [time]" or "Closes in [N] min" in the app based on the current time.
What is a terrace polygon and why does it matter?
The terrace polygon is the geometric outline of your outdoor seating area (as you would draw it on a map). We use that polygon together with 3D building data from the Dutch Kadaster (BAG) and the current sun position to compute every minute which part of your terrace is in the sun. Without a polygon, your venue falls back to a synthetic 3×3 meter default and the sun measurement becomes notably less reliable (we label the venue as "estimated sun"). During onboarding you can draw the polygon yourself or leave it to us via a mapping request. A well-drawn polygon can boost feed visibility by up to 30% because the Sun page prioritises precise sun data over estimates.
How do I improve my profile-completeness score?
Your cockpit shows a score from 0–100 that measures how complete your profile is. Each missing item lowers your score with a weight: photo (15 points), opening hours (15), website link (10), phone (5), terrace polygon (25), description (10), reservation email (5), category (5), at least one deal or event published (10). 100% means your profile is complete and you stop seeing the onboarding prompt in the cockpit. Above 60% the slim banner disappears; below that, guests see an "in progress" label which hurts conversion.
Pro features
What does Coach Pro do exactly?
Coach Pro is a weekly panel in your cockpit that proposes concrete, actionable tips per venue. We look at your booking history, deal performance, profile completeness, your position versus the neighbourhood median, and the upcoming week's weather forecast. From that we distill three tips per week, prioritised by expected impact. Examples: "Activate a free-coffee deal next Friday at 14:00, it is going to be 22°C and sunny", "Finish your terrace polygon, you are losing 30% visibility right now", "Send a push campaign to your 142 favourites, conversion is 3× higher than organic deal views". Tips are dismissable; dismissed tips come back later in a different shape if the underlying opportunity is still there.
How do I read the Lead Intelligence insights?
Lead Intelligence tracks four core numbers per venue: Wishlist (guests who favourited you), Unconverted (guests who visited your profile but did not book), Reachable (guests who allow push), and Conversion (percentage of profile visits that became reservations). Below them sit four insight cards that recognise a pattern per number. Example: "You have 142 favourites of whom 89 are pushable, your last push converted 12%, a repeat is statistically favourable". Or: "Your conversion drops 30% when you have no active deal on sunny Saturdays" with a one-click button to activate that deal now. Insights refresh nightly.
Technical and privacy
Web dashboard versus mobile app: what lives where?
The mobile app (iOS and Android) is built for quick daily actions: accept reservations, launch deals, scan QR codes, receive push alerts. The cockpit tab has everything you need during a busy shift without opening your laptop. The web dashboard (dashboard.indezon.app) is for deep config: building the profile, uploading photos, scheduling opening hours, defining smart-rules, preparing push campaigns, billing overview, Lead Intelligence panel. Both talk to the same backend, so changes sync within seconds. Owner account is shared across both surfaces (Apple/Google sign-in).
What data do I collect about my guests?
Per reservation you see: first name, party size, reserved time, any special requests, and (if the guest provided one) a phone number for emergencies. We do not pass you last names, emails, dates of birth, payment data, or device IDs. For favourites you see an aggregated counter (X guests favourited you) but not individual identities. For push campaigns you work with anonymised audience segments, not personal data. Lead Intelligence aggregates over your guests without making them individually identifiable. This strictly follows GDPR: you receive the minimum personal data needed for the service.
Can I export my data or delete my account?
Yes, both. Under Profile → Privacy in the dashboard there is an "Export my data" button that emails you a JSON bundle of all your venue data, reservation history, deals, push campaigns, and billing history. Below that sits "Delete account", which within 30 days wipes all your personal data and archives your venues (guests with outstanding reservations are notified automatically). For venue data we have a legal retention obligation of 7 years for billing; personal data is deleted immediately. For specific GDPR requests, email support@indezon.app.
Answer not here?
Email support@indezon.app. We typically respond within one business day, faster for urgent production issues.